“Avalanches don’t discriminate. They are equal opportunity killers, and they affect everyone on the mountain! All people engaging in snow sports activities in the backcountry must, thus, be aware of them.”
Freeriding and ski touring have by now become trend sports activities. An increasing number of people decide to enjoy their snow sports activities in the backcountry. They want to stay away from the hectic and the chaos on the groomed slopes.
Skiing and snowboarding in deep snow are indeed fantastic leisure time activities. They help to forget the day to day routines and provide opportunities for self-fulfillment. Besides, freeriding, ski touring and snowshoe hiking give us a chance to test our limits and to learn to overcome our fears. And they allow us to share unique experiences and unforgettable moments with family and friends. Read more
“People must again find pleasure in skiing and must, therefore, be offered new opportunities to enjoy this sport undisturbed and in a relaxed environment!”
Inspiring more people to ski and proposing new options to practice this sport undisturbed and in a relaxed environment is the task for all winter sports market players; tourist destinations, cable car operators, and outdoors companies who propose ski programs. With our backcountry skiing programs in the Himalaya and our powder skiing training courses in Gstaad, we are contributing to this initiative.
In this blog, I try to describe today’s ski market from my own perspective and to present how outdoor companies can enhance their programs to meet the expectations of tomorrow’s skiers.
SKIING BEHAVIOUR IN TRANSITION
Over the past 20 years, the “amateur” ski sports have undergone considerable changes. Despite that many ski resorts have continued to compete in the increase of cable car transport capacities and in the creation of countless groomed slopes, so called “skiing highways”. Read more